The idea that UK electronics companies are fighting for higher margins is no longer representing the entire truth (this might still be the case in other areas of UK manufacturing – usually not associated with advanced technology).
Manufacturing of consumer electronics and mass production in general has moved elsewhere, but industry has adjusted and is adapting to a new world where complex electronics and flexible added-value services have become the norm. With low volumes come high margins if technology and quality of services justify the premium price. It’s no chance that Germany is the world’s second biggest exporter of goods after China. Excellence, complexity, flexibility and creativity make products and processes harder to reverse engineer or copy, hence give early adopters enough room to innovate further through R&D investments and keep ahead of the curve. Germany is known for the quality of its engineering base but the UK is known for its world-class services (second only to the US).
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