Showcasing electronics in the UK: A feasibility study

Published: April 2009
Type: Intellect report
Area: Digital Communications and Convergence

Summary 

A road map outlining conditions that must be fulfilled in order for the UK to host a successful international technology event. The report finds that a major event would raise the profile of the UK’s capabilities across the global marketplace by creating a focus for its leaders, and a shop window for UK plc. The report included contributions from 20 global players in the electronics sector.

In the report there are a number of conditions that must be met prior to the successful establishment of a large scale event.

These include:

• identifying an event theme that is clearly market orientated
• initiation of a Global public relations and marketing campaign conducted by a top tier consultancy 
• significant and high level Government support in recruiting high level speakers
• attracting an events organiser, with significant international experience.

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Showcasing electronics in the UK: A feasibility study (PDF 2MB)

Showcasing electronics in the UK: Report Addendum (PDF 117KB)

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