Creating sustainable value across the chain.
Mobile data and internet traffic volumes are increasing exponentially. Mobile broadband services are set to become vital tools in all aspects of society, from the economic to social and public service spheres.
With the expected flurry of activity around next year's spectrum auctions for fourth generation (4G) mobile broadband services, this was just the right time to explore the issues and challenges in building the networks as well as the emerging considerations in creating a sustainable value chain for these new services, from the provision of content and network services to consumer devices. There had been very little discussion of such value models which are vital for the success of the new services. Through the international insights of experienced industry players and key experts, and interactive discussions, this conference seeked to fill this gap.
Rt Hon. Ed Vaizey MP, Minister for Communication, Culture and the Creative Industries, gave the government's vision for broadband in general and mobile broadband in particular.
The opening session set the scene with senior speakers from industry, Ofcom and the European Commission. The 2nd session examined the issues in implementing 4G networks - including the challenges and the opportunities through technology for innovation. Session 3 intended to move us to consider the issues around creating a sustainable value model across the whole chain. Following Ed Vaizey's keynote there was an open, interactive final session to conclude the event.
This promised to be a useful and timely event of interest equally to communications, broadcast and content industry insiders, investors, legal and other professionals working in related fields and public sector policy and delivery staff.
This was a carefully thought-out conference programme, bringing delegates the opportunity to hear from leading equipment providers, operators and thought leaders on their international experiences and insights on the challenges and opportunities in implementing 4G mobile broadband networks. Furthermore, the conference tackled the crucial but hitherto little discussed issue of creating sustainable value model(s) across mobile broadband chain covering content, networks and consumer devices.
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