Media Centre | Technology Business Expert

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Welcome to Intellect's podcast, Technology Business Expert, produced in association with ChangeBEAT.

We provide expertise, analysis and practical advice to leaders, managers and ambitious professionals about all aspects of marketing, selling, delivering and deploying technology.

Our latest episode is 

In the last episode we asked "Who murdered sales enablement?" and today we reveal whodunit. Along the way we take a hard look at why it is that so much of the time and money spent on sales tools and marketing collateral actually worsens sales productivity.

As Bill Clinton nearly said "It’s the value, stupid". Or rather, for most technology companies it isn't, because value is like a genie and hard to put in a bottle.

 

In our war story we tell how a wise sales guru helps an aspiring high flier to learn what true value really is.

Some of the most popular titles...

• Consultative selling - unlocking your value (over 130 downloads)
• Change management - don't provoke the change beast!
• Business planning - a business plan in a week with a cherry on top!
• Sales leadership and management - visionaries and taskmasters
• Project management - putting princes and wizards to work
• Account planning – wake up and smell the roses.
• Support - the pearl in your oyster

We hope you enjoy the podcast! At ChangeBEAT.com you can find ToolKITs which help you to improve specific aspects of your business, from business planning, to proposal production.

Intellect members get a 20% discount by entering the promotional code INT12345.

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